Q Mini Essay #1: Ethical Considerations in Marketing - 100 points For this assignment, complete and submit according to the following instructions: 1. Read the attached book summary titled “Good Company” by Laurie Bassi, Ed Frauenheim and Dan McMurrer with Larry Costello. 2. Evaluate the book summary from the ethical aspects of how a “Good Company” goes to market treating consumers, investors, and employees better. Provide your personal and professional perspective on the topic and support it by real world examples. 3. Write in APA format a minimum of four pages including a cover page, two pages of content, and one page of references. 4. The cover page should include your name, date, and tile of the essay. The paper should have an introduction, body of substantial content that provides your evaluation of the book summary and your perspective on ethics in marketing as a consumer, investor, and employee. Your paper should end with a summary conclusion that ties all key points together. 5. Each paragraph should contain at least 3 complete sentences of original content with supporting references from the book summary, the textbook and outside academic sources. All references used should be cited on the final page in APA format.